Creata (USA) Inc. OnlIne prIvacy polIcy & ChIldren’s prIvacy polIcy

(Effective 11 October 2013)

This privacy policy (“Privacy Policy”) applies to the web site and the Monsters 500 Racing Mobile App (defined below) provided by Creata (USA) Inc. and its affiliates and subsidiaries in the U.S.,  (collectively, “Creata”, “we”, “our”, or “us”). This Privacy Policy governs your use of the Site and Racing App, regardless as to how you use or access them. By “Site”, we mean any website or URL of ours that Creata has linked to this Privacy Policy, together with all applications, content, features, and downloads that are operated by us and that are available through the Site. By the terms “Mobile App”, “App” and “Racing App” we mean those products and services that we make available via wireless mobile application (“app”) stores.  Each time you access or use the Site or Racing App, you agree to be bound by, and comply with, all of the terms of this Privacy Policy.  Therefore, do not use the Site or Racing App if you do not agree to all of the terms of this Privacy Policy.

We want you to enjoy the Monsters 500 Site and Monsters 500 Racing App, and recommend that you follow common sense whenever disclosing personal information anywhere on the internet.

Please review this Privacy Policy in its entirety, as it includes important information.


We take special precautions to protect the privacy of children under 13 years of age – but then we apply those special precautions to all of our users, regardless of age.

  • At our Site, and on our Monsters 500 Racing Mobile App (“Racing App”), we do not collect any personal contact information (like full name, e-mail address, phone number or home address) from anyone, including children.
  • Unlike many websites, we do not collect information like IP address, mobile device UDIDs, etc. automatically.  Nor do we use technology like cookies or persistent identifiers to recognize repeat users who visit the Site or Racing App repeatedly over time.  Other than the links to, and links to social network sites and app stores, Creata does not have or permit interest-based advertising on the Site or the Racing App.
  • Both the Site and the Racing App are designed so that users cannot input any personally identifiable information.
  • We do collect limited location information from users of the Site and the Racing App, but such information is limited to the type of web browser used by the user to access the Site, and the identity of the city/zip code in which the Site user is located.


A “cookie” is a small computer file that does not contain personally identifiable information and saved on your computer or mobile device.  Cookies and other technologies like “web beacons” and other persistent identifiers are used by some website providers for various reasons; they can help improve a user’s website experience, and allow for the website provider to analyze data about their users.

Unlike many websites, neither the Site nor the Racing App uses technology (like cookies, web beacons, etc.) to store settings, preferences or identify you or your computer/mobile device(s). We do work with third parties who offer analytics services to determine – at the city/zip code level only – the location of the IP address of the user. We also note the type of web browser used to access the Site.


We use the personal information we collect for the purposes indicated at the time it is provided. The location and browser type information that we or our agents or service providers collect using technology is used to help us understand where visitors are located (at a city/zip code level), improve our products and services and maintain Site security.


We offer the Monsters 500 Racing App on the Apple App Store and Google Play app store; but when you download the Racing App, you do so through that third party mobile application online store. You may be required to register with the mobile app store and be logged on before you can download the Racing App. When downloading the Racing App, or using the Racing App with on-line features through your mobile platform, the app provider will typically also collect certain device and app-related information. Creata does not control the policies of such app stores.  Please review the privacy policy and terms of use of the mobile app stores before downloading or using any app, and check your device settings for control options.


We may share what little information we do collect as follows:

  • Within the Creata family of companies, and with our agents and service providers.
  • As necessary to satisfy a legal request, when a business is bought or sold, or as otherwise allowed or required by law.
  • If Creata believes that anyone’s behavior on our Site may damage us, our Site, or any person or property, we may disclose the relevant personal information to prevent such harm. In that case, we might try to identify the wrongdoer, contact them or bring legal action against them.
  • Third parties that provide database or server maintenance or security, assist us in analyzing our Site offerings, or provide other similar services to Creata may access certain information. If we do provide access, we require those third parties to sign confidentiality agreements promising to keep secret any information they see.
  • We may share periodic Site traffic information and number of Racing App downloads (as well as city/zip code level location data related to both) with Toys“R”Us, Inc. (and/or its affiliates and subsidiaries).

Except as described in this Privacy Policy, we never share the little information we do collect online from or about children under 13 (or about anyone else) with other companies outside the Creata family of companies.


The Sites or the Racing App may link to or from the Internet, including content offered by third parties (i.e.,, Facebook, Twitter, the Apple App Store and the Google Play Store) that we do not control and whose privacy and data collection practices may differ from ours. Unlike the Site or the Racing App, these other sites, services or apps may use cookies and other technology to personally identify you or link information to registration at their site, including some social networking sites. We suggest that you review the privacy policy and terms of use of any website, online service or app store that you visit, as Creata is not responsible for third parties’ actions, practices or privacy policies. Your computer or mobile device settings may allow you to block or partially block web access, but such settings may not be effective in all cases.


Our Site links to social media sites (Facebook and Twitter).  If you are a member of a social media network (like Facebook or Twitter), that network may track activities that occur within their site, after you visit their site through our Site or the Racing App, and if you are registered or logged into your account at their platform. Liking our page on Facebook may enable them and (but not us) to link your activities with your personal registration information at their site, and may include notifying your friends or connections about your affinity for our Facebook page ( or Twitter feed (, and using tracking technologies to monitor your online activities in order to serve targeted ads. The social media networks’ privacy policies and terms apply to your use of their platforms. Your browser or device may allow you to block these technologies, but you should visit the third party websites and review their privacy policies and your registration profiles or accounts to determine your options.



We and our agents and affiliates have adopted internal procedures to safeguard any collected information in our systems. We require our service providers and vendors to adhere to industry-accepted best practices to safeguard personal information they handle. However, no method is 100% secure. While we strive to protect your information through commercially reasonable means, we cannot guarantee its absolute security.


The Site and the servers that host the Site may not be located in your country where you live or access the Site, and applicable privacy laws may differ.  However, we take reasonable steps to safeguard personal information as outlined in this Privacy Policy. By using this Site, you agree to the transfer, collection, processing and use of data as set forth in this Privacy Policy, and any other terms provided at the time of collection; and agree that any disputes will be governed by U.S. law.


We will update this Privacy Policy from time to time by posting the updated Privacy Policy online. We will not change how we handle previously collected information without providing notice. Our Privacy Policy provides examples of data we collect, how we use it, and choices you can exercise.  We will not make a material change in how we handle personal information previously collected without posting a notice of such change on this Privacy Policy page.


Under California Civil Code § 1798.83, California residents have the right to receive, once a year, information about third parties with whom we have shared information about you for their marketing purposes during the previous calendar year, and a description of the categories of personal information shared. To make such a request, please email us at We will respond to you within 30 days of receiving such a request.


We strive always to be transparent and clear about our policies. Please contact us if you have questions at

Thanks for reading our Privacy Policy. We hope you have a better understanding of the ways in which we are working to protect your privacy when you visit our Site or use the Racing App.

© 2013 Creata (USA) Inc. All Rights Reserved.